Unima - Les Semeurs - Agence de design

How reveal unique know-how in a competitive international market?

Unima • Creation of a committed brand of excellence

Experience and expertise are fundamental which constitute valid evidence in a competitive market. It is therefore essential to talk about it, and what could be more effective than doing it through posture of its brand ? For that, Unima chose to highlight the reasons why his shrimp is considered the best in the world: unique quality and sustainable production conditions in Madagascar. Thus, theidentify designed by Sowers East in phase with this DNA : a logo designed as a label of excellence, a custom typography, of the shooting taken on the island, by local photographers... Deployed on institutional supports of the brand (packaging, aquaculture farm signage and website), it reveals all the dimensions of a committed brand of excellence. Result: a increased visibility and a brand now recognized by major players in the international gastronomy.

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#brand strategy #visual identity #global deployment

Mettre en image toutes les facettes du savoir-faire.

Chaque détail de la marque a été pensé pour exprimer la richesse du terroir unique de Madagascar, l’excellence du geste et le respect des Hommes et de la nature.