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How to build a brand strategy based on expertise of its founder ?

Malene Rydahl • A brand that connects cultures

For any entrepreneur, it is sometimes difficult to take a step back, to broaden your perspectives in order to communicate effectively about what you do and what you offer. Build your brand, it’s about giving meaning to your story and clarify your expertise. This is precisely what we explored with Malene Rydhal to converge and unite in a unique story, creating bridges between Danish savoir-vivre and French savoir-vivre, years ofexpertise on theempathy in the service of a fulfilling management. Together we created a landmark, the MR method, which oversees its entire process. By creating his brand identity, we have highlighted the essential elements that resonate with its different audiences, helping to promote the relevance and conviction around its image among managers and decision-makers of large companies.

Une parenthèse avec Malene Rydahl

La personnalité, l’histoire, l’expérience, la culture danoise, la culture française, la connaissance de l’empathie, ainsi que la volonté de vouloir améliorer les choses, fait de Malene Rydahl un regard extérieur d’une très grande valeur.

Un regard qui incite l’entreprise à s’interroger, à se remettre en question afin de construire un avenir meilleur. Venez découvrir Malene !

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